Friday 2 September 2016

Jio-PM allegation debunked !

This is new allegation on Modi, and again it is a ‘not so genuine’ thing again !


The source of allegation !

See, prima facie anyone will be cautious about a PM endorsing a Private Company’s Brand. A person on post of Prime Minister is in a capacity to manipulate public opinion, and doing this for Private Company is not good thing. This sums up the allegations. Further, as the Anti-Modi Army is too creative and enthusiast; they add some terms like - Crony Capitalism, Ambani running Modi Govt, Mr. Reliance(This one is from the favourite person of Anti-Modi camp: the CM of Delhi !), etc etc etc…

Now read the Advertisement or Endorsement or whatsoever you call it once again ! Is it a statement from PM ? No. Is it having pictures of PM using Jio ? No. (People have pictures of Kejriwal holding Airtel Accessories Bag in hands, but that’s honest !! Leave it for moment…) Reliance is saying “PM uses Jio, so you use Jio” or something really similar ? No. So, there can not be any legal case against Modi Ji for this ! Anti-Modi folks, Sorry, this is sad but true !!!

Now we turn to the ethical or moral point… Read the lines below to picture very carefully ! It quotes H’ble PM’s Dream of Digital India ! Now let’s see what Digital India is. Digital India is one of the flagship programme by Modi Govt, which invites Domestic and International Companies to take Initiative in order to set Digital Infrastructure all over India. Govt wants India to be ‘Digital Country’ as it will provide a boost to the economy and make the work easier for Govt !

So, Modi has already invited Companies for PPP i.e. Public Private Partnership and to take lead in Technological Goods and Services ! One of its objective is - I-Way ! (Remember the HIT plan of Modi - Highway, I-Way and Trans-Way.) Internet is needed in Indian Villages and Cities also. It’s speed, availability and reach is essential to the Govt and Indian Economy over all… So, any Company which will take LEAD or INITIATIVE in this field will be congratulated and supported by PM or Govt…

Now, recollect the meeting of NaMo with Zukerberg ! (I was really surprised no one suspected Crony Capitalism there. But Ambani is favourite target and in addition, is an Indian ! So, he gets more criticism, naturally !!) Facebook.Inc is a Company ! A Body Corporate which does all the (so called) Sins for coins and bucks ! Modi attended a whole meeting with Zukerberg, a hard Capitalist and private player also ! No one said anything !! But Reliance, an Indian Company, which takes historical steps of Cost Leadership in TeleCom Sector, gets hard criticism for using name of Digital India campaign and using Modi’s picture in connection with it !!

See, Jio may fail or survive. Ambani may deliver his promise or not, I can’t say ! But Jio is a remarkable happening in TeleCom sector. Anybody who knows even basics of Economical Events can easily get the importance of Jio Initiative by the Giant MNC headed by Ambanis ! This will lead to a Price War and end in reduced costs of Communication. This will make the business connections more smooth and affordable. And another equally important point is - Ambani makes Outgoing Calls Free (Remember - The Same Company and Leader who made Incoming Free !)… This will change the way we pay for our Mobile Recharge and Bills. Both Personal users and Business Users will get benefit when it realises on ground. In addition, other Companies will jump in the ring, which will lead to more Innovations, Cost Cuts and Better Service to Customer (means all of us !)…

Now, any honest reader will realise that Reliance has done a shining thing for Digital India. So, why Modi will not grant a permission to use his image under Digital India tagline to the Jio Advertisers ? What is wrong in it ? Why the hell you think a PM can’t grant a permission to use his picture to a Company which has responded kindly to his appeals ? Digital India will be closer to reality with Jio ! So, Modi can, no, Modi should grant such permission to encourage and support the Initiative taken by Reliance ? (Now don’t cry here that Reliance does it for Money. Folks, Modi is Sanyasi or Devoted person, not Ambani nor Us !! What is wrong with money, guys ? Who survives without money ? Not even Beggars !)

So, this sums up as follows -
  1. Jio is a Technological Leadership and Risky Initiative taken by Reliance.
  2. Jio aligns with the mission and appeal of PM with respect to Digital India scheme.
  3. So, Reliance has taken part in a Govt scheme similar to Facebook.
  4. So, Modi Govt granted a permission to use the Picture of PM and tagline of Digital India in order to support the participation of the company in its programme.
  5. So, It is correct not only legally, but also ethically ! So, the allegation stands debunked !! Well tried, Dear Anti-Modi Gang… Better Luck next time !!!
This was originally written by me for an answer on Quora. The question is here - Isn't it wrong for the the Prime Minister of India to formally endorse "Reliance Jio", a private company?

Thank you for reading !

2 comments:

  1. The only question remains that whether any other company , especially small company, can get same permission to use PM's image while endorsing views regarding bharat swachchta , saur urja etc.

    ReplyDelete